FARMERS YSL STAND
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YSL merchandising stand at Farmers Albany
Challenges:
- Easily seen overhead signage to accommodate busy foot traffic.
- Bracing hidden within the design.
- Visual design to not dominate products.
Challenges met:
- Interlinked diagonal & shear connection bracing hidden within the design.
- Polished steel frame supporting signage.
- Bracing non obtrusive to customers.